How to Read a Search Patent Without Calling It a Ranking Factor
Trace a search patent’s identity, family, legal status, claims, specification, and external implementation evidence before making a product or ranking claim.
Latest research
Completed tests, case studies, and evidence reviews
Case studies, experiments and analysis of original research.
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AI Visibility Metrics: Google, Bing and ChatGPT Reporting Crosswalk
Measure AI visibility without mixing crawler requests, generative impressions, cited URLs, brand mentions, recommendations, referrals, and outcomes.
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How to run small SEO experiments without overclaiming
Treat most small-site tests as structured observations: define one falsifiable question, save the baseline, change one material variable, log confounders, and prewrite the decision.
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Building SearchEngineAnswer from zero: 7 Google indexing lessons
SearchEngineAnswer moved from a private WordPress build to 12,216 Google impressions. Seven lessons explain what changed, what did not, and how to measure a new site without confusing property growth with page success.
